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We believe that we contribute to society by being
good at what we do and by taking responsibility for the impact our
products and services have on the world around us.
Our ambition to be an excellent and trustworthy financial
institution also includes being a company that takes its
responsibilities towards people and the environment seriously. This
belief is not only inspired by a desire to 'do the right thing' or
to manage reputation risks. It is also about our conviction that to
be a successful company, our business decisions must be in line
with the expectations and interests of those to whom we owe our
licence to operate: our stakeholders.
We further believe that acting responsibly results in better and
more comprehensive risk management, proud employees, a greater
attraction of ING for talented people and new business
opportunities. Our Corporate Responsibility (CR) strategy is based
on these beliefs. It describes what company we desire to be, what
areas we focus on and how we hold ourselves accountable for our
actions.
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A responsible financial services provider
We want to provide the best products and
services for our customers, to be an open and inclusive employer to
our staff, and offer enduring value for our shareholders. We take
account of the social and environmental impact of everything we
do. As part of our strategy, we build long-term relationships
with our stakeholders based on mutual trust and transparency.
A responsible corporate citizen
We want to be involved in the community and
want to invest in a better future. We are guided by what our
stakeholders expect from us and what their interests are.
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Four key pillars
In our ambition to be both a responsible
company and a good corporate citizen, we have identified four key
focus areas in which responsible behaviour should be reflected at
all times business, people, environment and community.
Business
As a financial institution, we provide high
quality products and services that meet the needs and expectations
of our customers, that do no harm to people or to the environment
and that are easy to access and understand. It is our aim to
continue to develop more and better sustainable products and
services.
People
We foster an open, safe, inclusive and
stimulating working environment for our employees. We believe that
this results in a highly professional and committed workforce that
drives business success through strong execution. We endeavour to
respect human rights in everything we do, whether it concerns our
own employees or other people that may be affected by our
operations and business decisions.
Environment
Internally, it is our constant aim to keep
managing and reducing our environmental footprint. We educate our
employees about environmentally responsible behaviour and engage
them through awareness programmes. Externally, we conduct our
business in such a way that a negative impact on the environment is
avoided or minimised as much as possible. We integrate principles
of sustainable development into our business decisions and
processes.
Community
As a major international company, ING has a
responsibility to make a positive contribution to society. We
thereby focus on children and education, financial education and
protecting the environment. Our employees are the cornerstone of
the success of our community investment programmes in both
developed and developing communities. They are committed to donate
money or do voluntary work for our global programmes or for one of
the many programmes that have been developed by our local
branches.
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